Blog Post Writing Tips



Speak to your audience



Ever struggled with writing a blog? The biggest blog post writing tip, is to think about what your readers actually want to read!

It starts with a message, whether it be telling them about a new exciting new product or service, or writing an exposé on a piece of information you would like to shed light on. Search engine optimization blogging is much different than writing a memoir that noone will read, it requires keyword research, planned tagging, and a content writer who is good at including those keywords.



Write naturally and precisely as you only have a few seconds to establish credibility.

Plan your blog post


Plan your blog post out before you start writing, google a few keywords to make sure people are actually searching for your information, and do some research as to how to can improve your article. A well planned blog can be a crucial part of your SEO campaign and making sure that you're not writing on the exact same topics previously discussed on the site in depth is a big part of why blogging is effective. Balancing blog post writing for the reader and the search engine can be tricky, as some keywords people type in to do their searches aren't exactly easy to naturally fit into your content writing style. But professional content writers use tips and tricks to make sure that they are fitting in their main keywords by using a sentence structure that allows them to do so. The second blog post writing tip around planning your post is making sure to use attractive fonts that engage the user.



 DO NOT USE HARD TO READ FONT AND COLORS!

Add images that work with your content 

Speaking of appearance, a lot of blogs will include a random picture that has nothing to do with the article. Not only is that annoying for your readers but they will likely bounce as they can tell you are trying to work the system. Make sure your images work with your content, to help engage readers and keep them coming back to your site for more information.

Adding images to your blog is not always necessary as it will increase the page load times.

Proofread after blog post writing

Proofread after blog post writing! I will say it again, so many times a great piece of content that is being used to rank on google is ruined by spelling and grammar errors that make your business or product seem unprofessional. If you take the time to write a good blog post it will rank, there are many tips for bloggers on how to write an article to rank for google, but at the end of the day if you don't apply the teachings then why would you read them in the first place.

You don't always have to write like a robot for the google bots to notice your website. 

Find out more about how Koalaty Marketing can help your business by using a professional blogger